Predictable Sales
"Pipeline" and "reality" stop matching somewhere — and in most businesses, the founder can't say exactly where. Deals stall between stages, sit too long, and quietly die, but because the sales process was never mapped as an actual sequence with clear rules, the leaks are invisible. It just feels like deals take too long and too many slip away.
The Revenue Engine Designer turns your sales process into a visible, designed system. You lay out each stage from first lead to closed deal, name the owner and the exit criteria for each one — what actually has to happen for a deal to move forward — and then track how many deals sit in each stage and how long they linger. The tool compares that against the healthy pace you set and flags the stalls automatically, then diagnoses your single biggest leak: the stage where deals overstay the longest and revenue quietly bleeds out.
A stage without clear exit criteria is exactly where deals go to stall invisibly. This tool finds that stage for you — usually the one where "pipeline" and "reality" first stopped matching — so you can fix the exit criteria and follow-up rhythm right where it counts, instead of guessing.
An interactive spreadsheet that maps your sales stages and auto-detects where deals stall. Part of the toolkit from The Freedom Point.