Strategy
Whether or not you ever plan to sell, exit readiness is the truest measure of how much real value you've built — because a buyer only pays for what the business does without you. A company that depends on its owner for revenue, relationships, and decisions isn't worth much no matter how profitable it looks, because the moment the owner leaves, so does the value. Building for the exit and building your own freedom turn out to be the same work.
The Exit Readiness Score measures it honestly across five weighted dimensions — revenue durability, management depth, systems and documentation, financial clarity, and customer and market position — broken into fifteen specific sub-questions that are hard to fool yourself on. The tool rolls them into a single weighted composite and then does the most useful thing: it names your priority gap, the lowest-scoring dimension where every point gained moves your value the most. Score below four and the business and the founder are still the same thing. Above seven and it's genuinely transferable — at which point the conversation shifts from readiness to price.
Run it periodically and watch the number move. A business that scores higher every year is one that's becoming both more valuable and less dependent on you at the same time — which is the whole point. The number is what a buyer would actually pay for, made visible long before there's ever a buyer in the room.
An interactive spreadsheet that scores transferable value across five dimensions and names your priority gap. Part of the toolkit from The Freedom Point.